Real Strategy.

Real Focus.

Real Results.

Kristina Stubblefield 

The Simplifier of AI + Marketing for Small Business

Kristina helps you and your business simplify, get clear, and grow with

confidence - whether through strategy sessions or speaking engagements.

Real Strategy.

Real Focus.

Real Results.

Kristina Stubblefield 

Business Strategist | Tech Educator | Speaker

Kristina helps you and your business simplify, get clear, and grow with confidence, whether through strategy sessions or speaking engagements.

Helping Small Business Owners Work Smarter, Not Harder.

Marketing Strategy

Marketing that makes sense with a clear plan, strong foundations, and strategies that actually work.

Business Clarity

Cut through the noise, get organized, and take control of your business with a clear plan forward.

Systems & Tools

Build a business that runs smoother, faster, and smarter with the right systems, tools, and tech.

Marketing Strategy

Marketing that makes sense with a clear plan, strong foundations, and strategies that actually work.

Business Clarity

Cut through the noise, get organized, and take control of your business with a clear plan forward.

Systems & Tools

Build a business that runs smoother, faster, and smarter with the right systems, tools, and tech.

It All Starts with STRATEGY.

I see it all the time small business owners spinning their wheels, juggling social media, tools, client work, and ideas. They’re constantly doing, but not always moving forward. I used to mistake that hustle for progress, until I realized I didn’t have a real strategy just a bunch of tasks and tools with no clear direction.

Strategy isn’t a nice-to-have, it’s the foundation that makes every tool, task, and action work together toward real results.

What I discovered, and what I now teach, is that strategy helps you connect your goals to your actions so everything works together. Without it, you’ll always feel like you’re working harder than your results show.

It All Starts with STRATEGY

I see it all the time small business owners spinning their wheels, juggling social media, tools, client work, and ideas. They’re constantly doing, but not always moving forward. I used to mistake that hustle for progress, until I realized I didn’t have a real strategy just a bunch of tasks and tools with no clear direction.

Strategy isn’t a nice-to-have, it’s the foundation that makes every tool, task, and action work together toward real results.

What I discovered, and what I now teach, is that strategy helps you connect your goals to your actions so everything works together. Without it, you’ll always feel like you’re working harder than your results show.

Ready to see how Kristina can help your business?

Let’s start with a free 15-minute call to talk about your business, your goals, and how we can work together to get you results. No pressure, just a conversation.

Ready to see how Kristina can help your business?

Let’s start with a free 15-minute call to talk about your business, your goals, and how we can work together to get you results. No pressure, just a conversation.

Real Strategy.

Real Results.

From Real Clients.

Real Strategy. Real Results. From Real Clients.

“We reached out looking for some direction on how to market and promote our business... and it quickly became apparent that she is a one-stop shop for all of our needs.”

“Kristina helped us to see that starting from the ground up was the most important. She helped to streamline and simplify all of our processes.”

"I have grown my business immensely because of Kristina, and she’s also helped me to stay focused and have direct goals in mind to work toward.”

“Kristina has been phenomenal at helping us through all of that... She broke it all down, helped us understand, and really just went the extra mile.”

“We reached out looking for some direction on how to market and promote our business... and it quickly became apparent that she is a one-stop shop for all of our needs.”

“Kristina helped us to see that starting from the ground up was the most important. She helped to streamline and simplify all of our processes.”

"I have grown my business immensely because of Kristina, and she’s also helped me to stay focused and have direct goals in mind to work toward.”

“Kristina has been phenomenal at helping us through all of that... She broke it all down, helped us understand, and really just went the extra mile.”

About Kristina

Running a business can feel like juggling a hundred things at once, and Kristina knows that firsthand. With over 20 years of experience in marketing, operations, and technology, she helps small business owners cut through the noise, simplify their systems, and create clear strategies that actually work.

Kristina’s approach is practical, approachable, and focused on results. She’s not just here to give you ideas, she’s here to help you put them into action so you can move forward with confidence.

Kristina is a business strategist, tech educator, and speaker who helps entrepreneurs simplify, get clear, and grow with confidence.

About Kristina

Running a business can feel like juggling a hundred things at once, and Kristina knows that firsthand. With over 20 years of experience in marketing, operations, and technology, she helps small business owners cut through the noise, simplify their systems, and create clear strategies that actually work.

Kristina’s approach is practical, approachable, and focused on results. She’s not just here to give you ideas, she’s here to help you put them into action so you can move forward with confidence.

Kristina is a business strategist, tech educator, and speaker who helps entrepreneurs simplify, get clear, and grow with confidence.

Stay Connected with Kristina

Kristina as a Speaker

Kristina brings the same clarity, strategy, and energy she uses with her clients to the stage. She’s known for making complex topics like marketing, systems, and AI easy to understand and immediately actionable.

Whether she’s speaking at a national conference, leading a hands-on workshop, or joining a panel discussion, Kristina connects with audiences through relatable stories, practical strategies, and a no-fluff approach that leaves people ready to take action.

Event organizers and attendees alike value her ability to meet people where they are and give them exactly what they need to move forward with confidence.

Kristina as a Speaker

Kristina brings the same clarity, strategy, and energy she uses with her clients to the stage. She’s known for making complex topics like marketing, systems, and AI easy to understand and immediately actionable.

Whether she’s speaking at a national conference, leading a hands-on workshop, or joining a panel discussion, Kristina connects with audiences through relatable stories, practical strategies, and a no-fluff approach that leaves people ready to take action.

Event organizers and attendees alike value her ability to meet people where they are and give them exactly what they need to move forward with confidence.

Bring Kristina to Your Stage

Practical, engaging, and results-focused - Kristina inspires audiences to take action.

Seen On Stage At

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Bring Kristina to Your Stage

Practical, engaging, and results-focused - Kristina inspires audiences to take action.

Behind the Strategy

Before You Plan 2026, Answer These Three Simple Questions

Before You Plan 2026, Answer These Three Simple Questions

January 13, 20265 min read

Most small business owners jump into planning with a notebook full of ideas, a great sense of urgency, and the pressure to “start strong” in the new year.

But real planning doesn’t start with ideas or action steps. It starts with clarity.

And clarity comes from asking yourself the right questions before you even touch a calendar.

If planning has felt overwhelming in the past, or if you’ve made plans that looked great on paper but were hard to follow in real life, you’re not alone. Most business owners skip the step that makes everything else easier. They rush ahead instead of pausing to make sure their decisions are rooted in what matters most.

Before you build a strategy for 2026, take a breath and walk through these three simple, grounding questions.

Behind the Strategy: Why Your Planning Doesn’t Stick

If you’ve ever made a beautiful plan and then never followed it, you didn’t fail. Your plan simply wasn’t built on the clarity you needed.

Here’s what I see often in my coaching and strategy sessions:

  • You set goals based on pressure, not capacity.

  • You create plans based on what you think you should do.

  • You skip over what’s already working.

  • You forget how much time and energy certain tasks actually take.

  • You plan for the “ideal week,” not the real one.

This is why planning feels heavy. You’re planning without understanding the foundation you're standing on.

That foundation is your clarity.

And clarity comes from three simple questions.

Question 1: What actually worked well for you last year?

This question matters more than most people realize. We spend so much time thinking about what didn’t work that we forget to celebrate or build around the things that did.

Think about:

  • Where your best clients really came from

  • What content or marketing created engagement

  • What systems made your life easier

  • What gave you momentum

  • What tasks felt natural instead of forced

When you start planning from what worked, you create a strategy that plays to your strengths and removes unnecessary stress.

Most business owners plan as if they’re starting from nothing.
You’re not. You already have wins. Use them.

Question 2: What created friction or frustration last year?

Friction is one of your biggest teachers.

Friction shows up as:

  • repeating the same problems

  • spending too much time on certain tasks

  • feeling confused or stuck

  • bottlenecks in your client experience

  • content that takes forever to create

  • tools you pay for but don’t use

  • systems that are halfway set up

  • being reactive instead of proactive

When you recognize where the friction is, you can simplify instead of stacking more tasks on a shaky foundation.

You don’t need to overhaul your whole business in January.
You just need to understand what kept you from moving forward last year.

Question 3: What do you want your business to feel like in 2026?

This is the question most people skip, but it’s the one that changes everything.

Your business should support your life, not leave you feeling exhausted, behind, or overwhelmed. When I ask clients this question, their answers are usually emotional before they are strategic:

  • “I want things to feel easier.”

  • “I want to feel organized.”

  • “I want more predictable weeks.”

  • “I want to feel supported.”

  • “I want to enjoy my business again.”

How you want your business to feel determines how you should plan, what you should focus on, and what you should let go.

If you want a calmer business in 2026, your plan needs more simplicity.
If you want more visibility, your plan needs more consistency.
If you want more ease, your plan needs better systems.

When you choose the feeling first, the actions become clearer.

Bringing Your Answers Together

Once you’ve answered these three questions, planning becomes easier and more aligned. You’re no longer guessing. You’re no longer building a plan based on pressure or comparison. You’re building it based on:

  • What’s working

  • What needs to change

  • What supports the life you want

This is the foundation that makes a yearly strategy feel doable, not overwhelming.

You deserve a plan that fits your business and your life.

FAQs About Planning for 2026

Q: Why should I reflect on last year before planning for 2026?

A: Reflecting on last year helps you identify what worked, what felt easy, and what generated results. Without this clarity, you may create a plan based on assumptions instead of reality. Starting with reflection ensures your 2026 strategy is grounded, focused, and less overwhelming.

Q: How do I know what to focus on when planning a new year?

A: Look at three things: what worked well, where you experienced friction, and how you want the year to feel. These answers help you prioritize what truly matters so you can build a plan that is aligned with your goals and capacity instead of trying to tackle everything at once.

Q: What if I feel behind or unprepared for 2026?

A: You’re not behind. Many business owners feel rushed at the start of the year. The best place to begin is with clarity, not pressure. Answering these three questions will help you reset, gain direction, and make decisions that support your business without adding stress.

If You Want Support Getting Clear on Your 2026 Plan…

This type of clarity work is exactly what we do in my strategy sessions. We simplify your systems, look at where friction is happening, and build a plan you feel confident about.

If you’d like to talk through your answers or explore the right next steps for your business, you’re always welcome to book a free 15-minute call.

Let’s make 2026 the year your business finally feels aligned, grounded, and clear.

Message Kristina directly:

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AI Simplified Podcast

Kristina has created a hub that offers simple AI support to help your business show up and stand out. If you’re tired of feeling behind on content, overwhelmed by tech, or unsure where to start with AI - this is for you.

Through the AI Simplified podcast, YouTube channel, and community, Kristina shares practical tips and strategies so you can market your business in a simpler, more strategic way.

Kristina's Favorite Tools

Kristina's Favorite Tools

Running a business is easier when you have the right tools. Kristina has tested dozens and narrowed it down to the ones she uses every day, the same tools she recommends to her clients to save time, get organized, and market smarter.

AI Simplified Podcast

Kristina has created a hub that offers simple AI support to help your business show up and stand out. If you’re tired of feeling behind on content, overwhelmed by tech, or unsure where to start with AI - this is for you.

Through the AI Simplified podcast, YouTube channel, and community, Kristina shares practical tips and strategies so you can market your business in a simpler, more strategic way.

Kristina's Favorite Tools

Running a business is easier when you have the right tools. Kristina has tested dozens and narrowed it down to the ones she uses every day, the same tools she recommends to her clients to save time, get organized, and market smarter.

Let’s Talk About Your Next Step

Book a free 15-minute call to see how we can work together to simplify your systems, clarify your strategy, and grow with confidence.

Let’s Talk About Your Next Step

Book a free 15-minute call to see how we can work together to simplify your systems, clarify your strategy, and grow with confidence.

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