
Marketing that makes sense with a clear plan, strong foundations, and strategies that actually work.
Cut through the noise, get organized, and take control of your business with a clear plan forward.
Build a business that runs smoother, faster, and smarter with the right systems, tools, and tech.
Marketing that makes sense with a clear plan, strong foundations, and strategies that actually work.
Cut through the noise, get organized, and take control of your business with a clear plan forward.
Build a business that runs smoother, faster, and smarter with the right systems, tools, and tech.

I see it all the time small business owners spinning their wheels, juggling social media, tools, client work, and ideas. They’re constantly doing, but not always moving forward. I used to mistake that hustle for progress, until I realized I didn’t have a real strategy just a bunch of tasks and tools with no clear direction.
What I discovered, and what I now teach, is that strategy helps you connect your goals to your actions so everything works together. Without it, you’ll always feel like you’re working harder than your results show.
I see it all the time small business owners spinning their wheels, juggling social media, tools, client work, and ideas. They’re constantly doing, but not always moving forward. I used to mistake that hustle for progress, until I realized I didn’t have a real strategy just a bunch of tasks and tools with no clear direction.
What I discovered, and what I now teach, is that strategy helps you connect your goals to your actions so everything works together. Without it, you’ll always feel like you’re working harder than your results show.

Let’s start with a free 15-minute call to talk about your business, your goals, and how we can work together to get you results. No pressure, just a conversation.
Let’s start with a free 15-minute call to talk about your business, your goals, and how we can work together to get you results. No pressure, just a conversation.
Running a business can feel like juggling a hundred things at once, and Kristina knows that firsthand. With over 20 years of experience in marketing, operations, and technology, she helps small business owners cut through the noise, simplify their systems, and create clear strategies that actually work.
Kristina’s approach is practical, approachable, and focused on results. She’s not just here to give you ideas, she’s here to help you put them into action so you can move forward with confidence.
Kristina is a business strategist, tech educator, and speaker who helps entrepreneurs simplify, get clear, and grow with confidence.
Running a business can feel like juggling a hundred things at once, and Kristina knows that firsthand. With over 20 years of experience in marketing, operations, and technology, she helps small business owners cut through the noise, simplify their systems, and create clear strategies that actually work.
Kristina’s approach is practical, approachable, and focused on results. She’s not just here to give you ideas, she’s here to help you put them into action so you can move forward with confidence.
Kristina is a business strategist, tech educator, and speaker who helps entrepreneurs simplify, get clear, and grow with confidence.

Kristina brings the same clarity, strategy, and energy she uses with her clients to the stage. She’s known for making complex topics like marketing, systems, and AI easy to understand and immediately actionable.
Whether she’s speaking at a national conference, leading a hands-on workshop, or joining a panel discussion, Kristina connects with audiences through relatable stories, practical strategies, and a no-fluff approach that leaves people ready to take action.
Event organizers and attendees alike value her ability to meet people where they are and give them exactly what they need to move forward with confidence.
Kristina brings the same clarity, strategy, and energy she uses with her clients to the stage. She’s known for making complex topics like marketing, systems, and AI easy to understand and immediately actionable.
Whether she’s speaking at a national conference, leading a hands-on workshop, or joining a panel discussion, Kristina connects with audiences through relatable stories, practical strategies, and a no-fluff approach that leaves people ready to take action.
Event organizers and attendees alike value her ability to meet people where they are and give them exactly what they need to move forward with confidence.

Practical, engaging, and results-focused - Kristina inspires audiences to take action.
Practical, engaging, and results-focused - Kristina inspires audiences to take action.

But real planning doesn’t start with ideas or action steps. It starts with clarity.
And clarity comes from asking yourself the right questions before you even touch a calendar.
If planning has felt overwhelming in the past, or if you’ve made plans that looked great on paper but were hard to follow in real life, you’re not alone. Most business owners skip the step that makes everything else easier. They rush ahead instead of pausing to make sure their decisions are rooted in what matters most.
Before you build a strategy for 2026, take a breath and walk through these three simple, grounding questions.
If you’ve ever made a beautiful plan and then never followed it, you didn’t fail. Your plan simply wasn’t built on the clarity you needed.
Here’s what I see often in my coaching and strategy sessions:
You set goals based on pressure, not capacity.
You create plans based on what you think you should do.
You skip over what’s already working.
You forget how much time and energy certain tasks actually take.
You plan for the “ideal week,” not the real one.
This is why planning feels heavy. You’re planning without understanding the foundation you're standing on.
That foundation is your clarity.
And clarity comes from three simple questions.
This question matters more than most people realize. We spend so much time thinking about what didn’t work that we forget to celebrate or build around the things that did.
Think about:
Where your best clients really came from
What content or marketing created engagement
What systems made your life easier
What gave you momentum
What tasks felt natural instead of forced
When you start planning from what worked, you create a strategy that plays to your strengths and removes unnecessary stress.
Most business owners plan as if they’re starting from nothing.
You’re not. You already have wins. Use them.
Friction is one of your biggest teachers.
Friction shows up as:
repeating the same problems
spending too much time on certain tasks
feeling confused or stuck
bottlenecks in your client experience
content that takes forever to create
tools you pay for but don’t use
systems that are halfway set up
being reactive instead of proactive
When you recognize where the friction is, you can simplify instead of stacking more tasks on a shaky foundation.
You don’t need to overhaul your whole business in January.
You just need to understand what kept you from moving forward last year.
This is the question most people skip, but it’s the one that changes everything.
Your business should support your life, not leave you feeling exhausted, behind, or overwhelmed. When I ask clients this question, their answers are usually emotional before they are strategic:
“I want things to feel easier.”
“I want to feel organized.”
“I want more predictable weeks.”
“I want to feel supported.”
“I want to enjoy my business again.”
How you want your business to feel determines how you should plan, what you should focus on, and what you should let go.
If you want a calmer business in 2026, your plan needs more simplicity.
If you want more visibility, your plan needs more consistency.
If you want more ease, your plan needs better systems.
When you choose the feeling first, the actions become clearer.
Once you’ve answered these three questions, planning becomes easier and more aligned. You’re no longer guessing. You’re no longer building a plan based on pressure or comparison. You’re building it based on:
What’s working
What needs to change
What supports the life you want
This is the foundation that makes a yearly strategy feel doable, not overwhelming.
You deserve a plan that fits your business and your life.
A: Reflecting on last year helps you identify what worked, what felt easy, and what generated results. Without this clarity, you may create a plan based on assumptions instead of reality. Starting with reflection ensures your 2026 strategy is grounded, focused, and less overwhelming.
A: Look at three things: what worked well, where you experienced friction, and how you want the year to feel. These answers help you prioritize what truly matters so you can build a plan that is aligned with your goals and capacity instead of trying to tackle everything at once.
A: You’re not behind. Many business owners feel rushed at the start of the year. The best place to begin is with clarity, not pressure. Answering these three questions will help you reset, gain direction, and make decisions that support your business without adding stress.
This type of clarity work is exactly what we do in my strategy sessions. We simplify your systems, look at where friction is happening, and build a plan you feel confident about.
If you’d like to talk through your answers or explore the right next steps for your business, you’re always welcome to book a free 15-minute call.
Let’s make 2026 the year your business finally feels aligned, grounded, and clear.

Kristina has created a hub that offers simple AI support to help your business show up and stand out. If you’re tired of feeling behind on content, overwhelmed by tech, or unsure where to start with AI - this is for you.
Through the AI Simplified podcast, YouTube channel, and community, Kristina shares practical tips and strategies so you can market your business in a simpler, more strategic way.

Running a business is easier when you have the right tools. Kristina has tested dozens and narrowed it down to the ones she uses every day, the same tools she recommends to her clients to save time, get organized, and market smarter.
Kristina has created a hub that offers simple AI support to help your business show up and stand out. If you’re tired of feeling behind on content, overwhelmed by tech, or unsure where to start with AI - this is for you.
Through the AI Simplified podcast, YouTube channel, and community, Kristina shares practical tips and strategies so you can market your business in a simpler, more strategic way.


Running a business is easier when you have the right tools. Kristina has tested dozens and narrowed it down to the ones she uses every day, the same tools she recommends to her clients to save time, get organized, and market smarter.
Book a free 15-minute call to see how we can work together to simplify your systems, clarify your strategy, and grow with confidence.
Book a free 15-minute call to see how we can work together to simplify your systems, clarify your strategy, and grow with confidence.

Copyright © 2026 Kristina Stubblefield - All Rights Reserved.